Soccer superstar Cristiano Ronaldo is Instagram’s biggest source of income, earning an astounding $ 47.8 million in the past year, even more than he gets paid to play for Juventus, according to a report.
The Portuguese national captain earns $ 975,000 per publication announced on the social media platform, even eclipsing celebrities such as Kylie Jenner, Selena Gomez, and Emily Ratajkowski, according to a Hopper HQ study published in Buzz Bingo.
The 34-year-old also scored a clear goal on Lionel Messi, his main rival for the best player in the world, earning more than double the $ 23.3 million from the Argentine star, according to the study.
The most surprising thing is that Instagram this year has earned him $ 14.7 million more than the $ 34 million that Goal.com says he earns from Juventus just because of followers in millions and countless comments.
“Ronaldo is the most followed human on Instagram, so companies are paying almost $ 1 million for posts to access their crazy reach,” said Nicola Cronin of Hopper HQ to Business Insider, referring to the player’s 187 million followers.
“Due to his status as a celebrity and soccer star, his Instagram earnings are separated from the usual influence associations, since many of his promotional publications will be part of broader sponsorship agreements, such as Nike,” Cronin said. “You just need to go to your Instagram to see how many paid associations you make outside the sports market.”