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Instagram Reels Ideas to Get People Watching your Channel

Instagram’s counterpart to TikTok, which debuted in late 2019, has gotten mixed reviews from creators, influencers, and advertisers. However, well-known companies like Sephora, Walmart, and Beardbrand have already signed.

What does this imply for you? Instagram Reels are yet another amazing approach for your brand to enhance interaction and recognition on an already popular social media platform. By starting Reels immediately, you’ll be able to benefit from its full potential immediately.

Instagram Reels Ideas to Boost Engagement

Here are a few Instagram Reel ideas to get you started. Feel free to use your imagination to make them distinctive to you and your business. Also, if you think of any new ones, let us know in the comments section, and we might add them to the list!

Create a How-to Videos

How-to videos are a tried-and-true way to create interesting material. Instagram Reels are a great location to put them to use. 

It’s not just educational, but it’s also curiously pleasurable in a way that attracts a large audience. Consider how your company may provide an instructive how-to for your target audience.

Go Behind the Scenes

This is a relative of the how-to Reel. Showing your audience what goes on behind the scenes in your business is a terrific approach to engaging them.

This humanizes your brand while also providing an intriguing glimpse into how you make a product or give a service to your audience.

Show an Animal doing Anything

It’s no secret that cats and dogs are popular on the internet. What’s not to like about that?

Showing a cat or dog doing virtually anything is a great way to capitalize on this. They don’t need to do much to get people to eat. It. Is. Up.

Do you have an office dog who begs for food whenever you have lunch? That’s a reel, by the way. Do you have a cat who climbs on your back while you’re making yoga videos? That’s a reel, by the way.

Do a Prank

Prank videos have a nasty reputation and with good reason. Nobody likes the cruel ones because they are cruel. 

A harmless prank, on the other hand, is perfectly acceptable. It’s not only a terrific way to have fun with those around you, but it could also amuse your audience.

Warning: If the prank is wicked and cruel, don’t do it! It could have the opposite effect. Nothing is more humiliating than shouting, “It’s just a prank, bro!” while getting your butt kicked six ways to Sunday when a hoax goes wrong.

Enhance the FOMO 

Fear of missing out, or FOMO, is a potent strategy to get your audience to watch and like your videos.

You can also increase people’s FOMO in a variety of ways.

Consider how you can accomplish something similar with your Instagram Reel at a specific time. Does your job require you to travel frequently? Maybe you have access to a bunch of fascinating museums or structures? Perhaps you’ll be able to meet some well-known people who you can put in your Reel?

Show off Your Talents

Niche accounts abound on Instagram Reels and TikToks, allowing users to showcase their unique and specific talents and interests. You, too, can do so! 

Perhaps someone in your office has a unique skill that you could showcase. This is another wonderful method of personalizing your brand while also offering interesting material.

Hit the Slow-mo

Instagram Reels, like TikTok, allow you to customize the speed of your video. It goes from slow (.3x speed) to rapid (.5x speed) (3x speed).

The most eye-catching videos, on the other hand, frequently use the slow-mo option. Naturally, there’s a catch: not everything should be slowed down. Only do it if anything special about it can be improved by slowing it down.

Outfit Changes

Outfit changes set to music have become a popular video trend on TikTok and Instagram Reels. It’s not only entertaining to see, but it also allows you to flaunt your incredible fashion sense. 

Have you seen how this one enlisted the help of several people? Perhaps it’s also a wonderful idea to get the help of your coworkers to make an Instagram Reel!

We will not be held liable if your crew resents you for forcing them to change outfits multiple times for a single Instagram Reel.

Show the Bloopers

Let’s face it: mistakes happen all the time. This is particularly true while attempting to record audio and/or video.

Instead of being irritated when you make a mistake, embrace it! They can be a terrific source of inspiration for new Instagram Reels.

The takeaway is that good material may be discovered anywhere, including in our “mistakes.” 


Some of the most tried-and-true video concepts include TikTok and Instagram Reel dances. These allow you to stay ahead of the curve while also showing off your wild dancing talents.

Show a Before and After

Sharing before-and-after videos is an excellent approach to boosting engagement. They’re intriguing and enjoyable to watch—the perfect combination for a great Reel. 

Home improvements, recipes, hair, artwork, and more may be done as before and after reels!

Give a Sneak Peek

Create a sneak peek video if you’re running out of Instagram Reel ideas.

In the days before the convention, we prepared a sneak preview Reel of our LaterCon stuff. It was a collection of short films long enough to pique people’s interest and start them talking! 


How can I make my Instagram Reels stand out?

Explore various themes, such as tutorials, challenges, or behind-the-scenes glimpses, to infuse creativity. Add flair to your content with music, effects, and captions.

What type of content resonates best with viewers on Instagram Reels?

Content that is authentic, entertaining, and relatable tends to perform well. Consider sharing quick tips, and funny moments, or showcasing your skills to captivate your audience.

Are there specific trends or challenges to participate in for better visibility?

Yes, staying updated with trending challenges or creating your unique spin on popular trends can significantly boost visibility. Participate in challenges relevant to your niche to connect with a broader audience.

How frequently should I post Instagram Reels to keep my audience engaged?

Consistency is key. Aim for a regular posting schedule, whether it’s daily or a few times a week. This helps in keeping your audience engaged and anticipating your content.


In the captivating realm of Instagram Reels, the key to success lies in weaving a tapestry of creativity, relatability, and timely engagement. As you embark on your journey to make your channel a go-to destination, remember that innovation and authenticity are your greatest allies.

Crafting content that resonates with your audience, participating in trending challenges, and maintaining a consistent posting schedule will serve as the compass guiding your Reels voyage. With each engaging video, you create a magnetic force that draws viewers to your channel.

So, in the final chords of this Instagram Reels symphony, let your creativity soar, stay attuned to the pulse of trends, and keep your audience eagerly watching for the next mesmerizing reel. The stage is set, and your channel is poised to shine in the spotlight of Instagram’s vibrant community.